GEHENA
Experience the beauty of nature and its plethora
Take a break from your unvarying city life, in the arms of mother nature.
CLIENT BRIEF
• Premium jewellery and couture exhibition.
• Magnify the brand and manage social media to post about upcoming events and exhibitions.
• Develop necessary branding materials.
CLIENT REQUIREMENT
• Hoarding designs, news paper ads, flex banners, pamphlet designs.
• Video E- invites for participants and audience from “gehena”
• Managing social media and keeping it updated with event reels, pictures and posts.
WEBSITE DEVELOPMENT
SOCIAL MEDIA
I. Introduction :
Brief overview of the work Cosmic Entertainment did for the company
Social Media Presence
Activity
Relevancy
Outreach
Optimization
II. Social Media Strategy
Researching and understanding the target audience: Understanding the target audience’s preferences and interests allows the creation of visually appealing and relatable content that resonates with them.
Using high-quality images and videos.
Using graphic design and video editing tools to create visually striking and professional-looking content.
Use of captions and hashtags: Captions and hashtags help to increase the visibility of the post, as well as making it more likely for users to engage with the content.
III. Result :
Increase in Social Media following.
Increase in website traffic coming from social media
Improved online reputation
IV. Visual Image and Video posts :
To showcase the beauty and craftsmanship of the jewelry on display at our exhibitions, our team created visually stunning image and video posts. We researched and understood our target audience, which allowed us to create content that would be appealing to them. By using high-quality images and videos, we were able to capture the attention of users and make the posts more engaging. We maintained a consistent aesthetic throughout all of our posts, which helped to create a recognizable brand image for our exhibitions. We also created a mix of different types of visual content which kept our page interesting and made it more likely for a user to engage with the posts. Additionally, we made use of Instagram stories, and Reels to create interactive and visually engaging content. Captions and hashtags were also used to increase the visibility of the posts and make it more likely for users to engage with the content.
V. Conclusion :
In conclusion, our team at Cosmic Entertainment has effectively promoted the brand through visually stunning images and video posts on social media. By conducting research to understand our target audience, creating high-quality images and videos, utilizing graphic design and video editing tools, maintaining a consistent aesthetic, creating a mix of different types of visual content, utilizing Instagram, Facebook, Twitter and LinkedIn, and using captions and hashtags, we were able to increase the visibility of the exhibitions and attract more visitors. Our efforts have helped to establish our exhibitions as premier events in the jewelry industry, increasing the number of visitors and sales of the jewelry. We are proud of the results we achieved and are looking forward to continuing promoting the exhibitions and the beauty of the jewelry.
ADS:
Gehena had every exhibition held at different locations. Reach ads is the most preferable option for this brand as we need more people to visit the exhibition. If the location is Kolhapur the location was selected where the venue is and the radius was set to 20 kms (as it would be easy for people in this radius to visit the exhibition. Multiple ads were created for a single event, the first ads showed the coming soon creatives and event, later followed by few days left & last day today. Also the reach ads contained a link to a web page where users get all the information about Gehena and updates regarding the upcoming events. Also the link had a form where users who are interested can fill the form and book their visit.