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Al-Baik.com Mira Road

1 min read

AL-BAIK.COM MIRA ROAD

Experience the beauty of nature and its plethora
Take a break from your unvarying city life, in the arms of mother nature.


CLIENT BRIEF

AL-BAIK.COM is a fast food venture with a focus on delivering quality meals quickly and efficiently. Cosmic Entertainment was engaged to manage their
CLIENT REQUIREMENT
  • Social media presence
  • Execute influencer marketing campaigns with food bloggers
  • Design packaging
  • Establish partnerships with food delivery platforms like zomato and swiggy
  • Integrate a food crm system such as petpooja to streamline operations.

SOCIAL MEDIA MANAGEMENT

  • Developed and managed a content calendar for AL-BAIK.COM’s social media platforms, focusing on engaging and visually appealing posts.
  • Increased brand awareness through regular updates, interactive content, and promotional campaigns.
  • Ran social media contests and special offers to boost engagement and attract new followers.

INFLUENCER MARKETING WITH FOOD BLOGGERS

  • Identified and collaborated with popular food bloggers and influencers to promote AL-BAIK.COM’s offerings.
  • Organized tasting events and exclusive reviews to generate buzz and increase visibility among target audiences.
  • Managed influencer relationships, ensuring content aligned with AL-BAIK.COM’s brand values and messaging.

PACKAGING DESIGN

  • Designed attractive and functional packaging that reflects the brand identity of AL-BAIK.COM.
  • Focused on creating packaging that enhances the customer experience, ensuring the food stays fresh and appealing during delivery.
  • Incorporated branding elements into the packaging to reinforce brand recognition and appeal.

PARTNERSHIP WITH ZOMATO AND SWIGGY

  • Established and managed partnerships with Zomato and Swiggy to increase the reach of AL-BAIK.COM’s delivery services.
  • Optimized menu listings and promotional strategies on both platforms to maximize visibility and order volume.
  • Coordinated with Zomato and Swiggy for special promotions and deals to drive traffic and boost sales.

FOOD CRM INTEGRATION (PETPOOJA)

  • Integrated the PetPooja CRM system to streamline AL-BAIK.COM’s order management, inventory tracking, and customer relationship management.
  • Provided training and support to the AL-BAIK.COM team to ensure smooth adoption of the CRM system.
  • Monitored and optimized the CRM system to improve operational efficiency and customer satisfaction.

RESULTS

  • Increased Online Engagement: Grew AL-BAIK.COM’s social media following by 50%, with higher engagement rates on posts and stories.
  • Enhanced Brand Visibility: Influencer marketing campaigns led to a significant increase in brand mentions and positive reviews across social media platforms.
  • Successful Delivery Partnerships: Partnerships with Zomato and Swiggy resulted in a 40% increase in delivery orders, with improved customer satisfaction.
  • Improved Operational Efficiency: The integration of the PetPooja CRM system streamlined operations, reducing order processing time and minimizing errors.
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Table of Contents
  • SOCIAL MEDIA MANAGEMENT
  • INFLUENCER MARKETING WITH FOOD BLOGGERS
  • PACKAGING DESIGN
  • PARTNERSHIP WITH ZOMATO AND SWIGGY
  • FOOD CRM INTEGRATION (PETPOOJA)
  • RESULTS
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